Strategic Consultancy in Hospitality and Tourism field
TRADE MARKETING
 
COMMUNICATION AND PUBLIC RELATIONS
Market research and perception analysis - Strategy Planning - Product Study - Pricing Analysis - Commercialisation (contracts included) - Data Base Management - Direct mailings - Sales missions - Trade partner relation and Co-Marketing activity - Niche events organisation - Assistance in Industry Fairs (Trade and Consumer) - Workshops, Seminars and Road Show Organisation - Fam-Trips Organisation.
 
Basic press kits for Italy - Press releases (interview co-ordination) - Press Conferences - Media "get together events" - Regular clipping services - Press-Trips Organisation - Production and distribution of newsletters (Creativity, design and/or translation from corporate newsletters from headquarters) - Digital photo archive management (including logos and brand instructions).
REPRESENTATIONS
 
ADVERTISING

Long and short term marketing planning - Budget Management - Constant client communication, support and hints - monthly activity reports.

 

Strategy Planning - Creativity (Design, Art&Copy and production) - Media Planning (including negotiation and contracts).

...Last but not least

On the spot Consultancies - Italy and abroad - Short and long-term Consultancy assignments - Marketing, and PR Consultancy on other products/services.. - Training courses

Modus Operandi
We are a Senior team, all experts in our field
We help our clients with concrete projects, ideas and solutions
Every project is customized
Each consultancy has its own specific mandate
Our services can be charged per hour, per project or in case of representations or long term projects,
on monthly fee basis.

"We will receive not what we idly wish for but what we justly earn.
Our rewards will always be in exact proportion to our service."

Earl Nightingale



Edda Abbagliati Tourism Consultancy - Milan - Italy
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